New Era for .CO Begins

February 9th, 2010

Dot CO logoAs of 00:01 on 7 February, a new era began for the .CO (Colombia)
ccTLD began with the transition of management of the registry from
Universidad de los Andes to .CO Internet SAS.

Original post by david@technewsreview.com.au (David Goldstein)

Georgia Reaches 8,000 Domain Registrations

February 9th, 2010

The Georgian ccTLD, .GE, has achieved 8,000 domain name
registrations, a minor total compared to many, but an achievement
nonetheless.

Original post by david@technewsreview.com.au (David Goldstein)

Designliving.com sells for $10,100

February 9th, 2010

Designliving.com domain name was recently sold through Sedo for  $10,100.

Original post by office@dkdtrade.com (DKD DomainNews)

Hewlett-Packard wins hpservices.com domain name in Arbitration

February 9th, 2010

Hewlett-Packard,a technology corporation also known as HP,has recently won a domain name case .

Original post by office@dkdtrade.com (DKD DomainNews)

Tata Consultancy Services website was hacked

February 9th, 2010

India’s biggest software exporter Tata Consultancy Services (TCS) became a victim of cyber attack on Sunday, after the company’s website was hacked and the domain name was put up for sale.

Original post by office@dkdtrade.com (DKD DomainNews)

Google Ad Gets Lots of Love and Godaddy Jumps the Shark with Super Bowl Ads

February 8th, 2010

Now that the Super Bowl game’s “Brand Bowl” is finished, the polls and opinions are popping up everywhere. This year there seems to be a lot more  reactions and buzz bubbling on the internet, more so than in year’s past, thanks in part to social media sites.

Who had the cleverest ads? Who was the funniest?  Facebook, Youtube and Twitter (and maybe even a few old-school water coolers) will be buzzing the rest of today with chatter about both an amazing game and some good and some not so good ads.  Youtube’s voting is still going on and you can catch all the ads that you missed. There were some good ones that got a little chuckle from me, but generally speaking the creative wasn’t outstanding. The companies that advertised on the game and matter most in this little “domain world” were Google and Godaddy.

On Twitter a lot of people seemed to like the Google ad but like Jeff Jarvis in this article, I wasn’t really super impressed. It was a clever use of story to demonstrate the product and was classically simple, but really does something so simple as using Google need to be demonstrated?  Jarvis makes a point about France and Football not being a great matchup. It could have been more audience targeted, but CEO Eric Schmidt admitted that the ad wasn’t created for specifically for the Big Game.  Also, doesn’t Google already TOTALLY dominate search ?  I get that it’s a great branding opportunity and the ad endeared many to the brand, but Google has a lot of other offerings to showoff to that the average guy on the couch may not have a clue about.  Did they just release a phone or something ?

Overall, Google winning the love of most viewers is okay by me and it’s surreal to think that what some are calling the #1 advertisement is for a “new media” brand that has chipped away the base of “traditional media” revenues and completely changed the advertising landscape.  To me, Google’s ad running on the Super Bowl gives the idea of Super Bowl advertising more legitimacy.

Most disappointing to me (and to several others) was the Godaddy commercials.  Ok, we get it Godaddy. You like to have controversy and you like to have your ads pulled so you can get more PR before the game, but really come on. It’s done.   It used to be impressive to me that a domain company had the money and guts to invest in expensive Super Bowl ads, but I’m over it.  Godaddy released several ads this year. One ad got cut and two that didn’t get cut made it on air during the game (one posted below).  Personally, I would have preferred the cut ad. It does a better job explaining the product and isn’t all about popping open shirts.

While I sat in my comfy chair watching the game and surfing on my phone, my twitter stream filled with negative reactions to Godaddy ads, but suddenly Bob Parson’s chimes in with a “72% surveyed say GoDaddy.com #sb44 ads were hilarious.” tweet. What !?  Who are these people taking this survey? Even the 4 person team on twitter @godaddyguy even chimed in saying they were having a hard time keeping up. This is where you earn your keep I guess guys.

Back to the ads.  The premise for these ads is basically pretend to show some boobies at the end and leave them hanging with ” See More at GoDaddy.com” . . .and I’m sure MANY went hoping to see more.  Like one blogger points out “Not only do these cliffhanger endings generate buzz and capture the audience’s attention, it also gets people to actually visit GoDaddy.com to see what its all about.”  Only problem is, like crying wolf, you can only pull this “trick” once.  The viewer doesn’t get anything special when they go to the site.

You got the viewer to your site with the same “1 horse trick”.  Now what?  The viewer thinks “I went to the site and I didn’t get what I wanted”.  They now remember you and your brand as being a company that teases them into thinking they were getting a “free porn show” . . . oh and maybe remembers you sell domain names.  As Brian Clark from Copyblogger.com said, “Thanks GoDaddy, but your target audience already knows where the best porn on the web is“.

Fear not though, Godaddy is ready to give you the chance to show them how to do it better.  In a similar fashion to other brands before them, Godaddy is holding a contest and awarding prizes for the best ads.  Hopefully they have judges that aren’t  the same 72% that voted in the previously mentioned poll.

If anyone has a camera, a ski boat and a pet shark, I’ve got a good idea for a commercial :)

<object width=”560″ height=”340″><param name=”movie” value=”http://www.youtube.com/v/nnsSUqgkDwU&hl=en_US&fs=1&”></param><param name=”allowFullScreen” value=”true”></param><param name=”allowscriptaccess” value=”always”></param><embed src=”http://www.youtube.com/v/nnsSUqgkDwU&hl=en_US&fs=1&” type=”application/x-shockwave-flash” allowscriptaccess=”always” allowfullscreen=”true” width=”560″ height=”340″></embed></object>

(c) 2009 DomainNameNews.com

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Original post by Adam Strong

China Closes Largest Homegrown Hacker Training Website (AnandTech)

February 8th, 2010

Hacker website was closed in November 2009…

Original post by Yahoo! News Search Results for website

Cheeky French hackers hijack Tata website (The Register)

February 8th, 2010

Now you see it, maintenant… non Top flight outsourcing firm Tata Consulting Services appeared to have lost control of its website to hackers today, with the domain apparently being touted for sale.… What is your recession sales strategy?

Original post by Yahoo! News Search Results for website

Chinese hacker training website shut down (Daily Telegraph)

February 8th, 2010

A website that trained thousands of computer hackers in China has been shut down by police.

Original post by Yahoo! News Search Results for website

Verizon Wireless Blocks 4chan Website (AnandTech)

February 8th, 2010

Verizon says website is “explicitly blocked”…

Original post by Yahoo! News Search Results for website

Paedophile’s website left unblocked (Belfast Telegraph)

February 8th, 2010

A teaching website run by a paedophile was not barred in Northern Ireland until a parent complained, it has emerged. Related Stories Brown targets National Care Service Thousands of customers overcharged Appeal over offender arson attack Chinese university to teach Irish Prout gets life for wife’s murder

Original post by Yahoo! News Search Results for website

Sedo’s Benelux auction will take place this March

February 8th, 2010

Sedo will be hosting a Benelux auction for domain names with the  .nl and .be extensions.

Original post by office@dkdtrade.com (DKD DomainNews)

China shuts down hacking website (BBC News)

February 8th, 2010

Three people are arrested as China’s largest training website for hackers is shut down, state media reports.

Original post by Yahoo! News Search Results for website

Domains names are important to any organization?_PURCHASEDOMAINS

February 8th, 2010

Generic and premium domain names have become a market in themselves for many reasons: brandability, search engine optimization, marketing, generic value and direct navigation. Companies are just b…

Original post by default@goarticles.com (JOHN DALY)

Google warns Chinese copycat website: report (AFP via Yahoo! News)

February 8th, 2010

Google has warned a copycat Chinese website to stop using a logo that resembles the US Internet giant’s or face possible legal action, state media reported Monday.

Original post by Yahoo! News Search Results for website

Domain Name Brands_PURCHASEDOMAINS

February 8th, 2010

Alot of times I have people asking me “What do you think would be a great brand for my website?”, they then give me a wide array of domains such as: Pleskia.com, Darus.com, Sallsy.com….

Original post by default@goarticles.com (JOHN DALY)

To select the right SEO Company_PURCHASEDOMAINS

February 8th, 2010

SEO, also known as Search Engine Optimization, assists companies in promoting their businesses by getting them higher rankings on the top search engines, such as Yahoo, Google and MSN.
Whether you are…

Original post by default@goarticles.com (JOHN DALY)

To Acquire a Domain Name_PURCHASEDOMAINS

February 8th, 2010

So you have a website or idea for a website but the domain you have in mind has already been registered. You have looked around at other potential domain names but that one name would really go well a…

Original post by default@goarticles.com (JOHN DALY)

Website to make contacting CEOs easier (The Age)

February 8th, 2010

Investors will be able to directly quiz company representatives, if a new website launched last week lives up to hopes.

Original post by Yahoo! News Search Results for website

Mastercard wins mastercard-brasil.com domain name in Arbitration

February 8th, 2010

MasterCard,a multinational corporation,submitted a complaint with the WIPO Arbitration and Mediation Center,requesting the domain name mastercard-brasil.com  to be transferred from the respondent to the complainant.

Original post by office@dkdtrade.com (DKD DomainNews)